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Clean Chemistry

Top 5 ingredient trends to watch for in beauty and personal care right now
May 9, 2025
Clean Chemistry

Top 5 ingredient trends to watch for in beauty and personal care right now

As we move forward in 2025, it’s clear that the beauty and personal care (BPC) sector is experiencing a transformation shaped by consumer demand for transparency, sustainability, and efficacy.

Fragrance ingredient transparency: a clear advantage for brands
Feb 11, 2025
Clean Chemistry

Fragrance ingredient transparency: a clear advantage for brands

As conscious consumerism continues to shape markets, the fragrance industry—traditionally shrouded in secrecy—stands at a crossroads when it comes to transparency.

What are PBTs? The dangers of these harmful chemicals
Feb 28, 2025
Clean Chemistry

What are PBTs? The dangers of these harmful chemicals

Clean beauty is a trending topic and its definition is one that is more complex than meets the eye.

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